Wisdom.Applied Wedne...

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The 2014 FIFA World Cup is just fifteen days away, and advertisers all over the world are gearing up for the event. Of course, American advertisers might have to try a little harder than marketers in other countries. Ad Age summed up the American World Cup ad game pretty succinctly with an...

Trending News Monday...

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Google is playing Throwback Monday today for the 40th anniversary of the Rubik’s Cube (that doesn’t sound at all like something a tech company would highlight). If you’ve been wasting you day away trying to match up the colors of Google’s digital Rubik’s Cube...

Throwback Thursday: ...

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Television commercials–while they might be great at getting brands in front of consumers, they’re equally as good as getting actors to build a portfolio. In fact, many of today’s A-listers got their starts in various print and television ads. Brands will pay big money to have...

Funny #MothersDayPro...

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What do you give to the person who has given you everything in your life…? #mothersdayproblems I share this sentiment, but not necessarily with gifts. Not to brag, but I’ve found my mother the perfect Mother’s Day gift; that’s right, I’ve finally convinced my mom...

Trending News Monday...

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While the fourth may have been with all yesterday, today Cinco de Mayo has taken over the web. In 1862, the under-manned Mexican army defeated France, considered the strongest army in the world, in the Battle of Puebla. As The Press-Enterprise points out, in the current American culture, Cinco...

Wisdom.Applied Wednesday: The Underbelly of the First World Apr30

Wisdom.Applied Wedne...

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Amazingly, in the 21 years since the World Wide Web source code was released to the public domain, humans have more than found a balance of living life in the physical and digital worlds. The globe has benefited tremendously from the advancements, but this Wisdom.Applied Wednesday, we’re...

Trending News Monday: NBA Investigates LA Clipper’s Owner Apr28

Trending News Monday...

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As we approach May, sports fans have a plethora of things to cheer for: the NBA and NHL playoffs have begun; the MLB is in full swing, the NFL draft is around the corner and the World Cup follows in June. The buzz surrounding professional sports has increased as well. Despite an impressive...

Trending News Monday...

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Today, 36,000 runners gathered at the starting line of the 118th Boston Marathon. Last Patriots’ Day, tragedy struck the city of Boston and the running community when two terrorists detonated two bombs near the finish area of the world’s oldest annual marathon. The marathon, along with...

Trending News Monday...

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Social media should really come with a warning label for some people and brands. Warning: you are now posting something on the World Wide Web. No matter your intention, you are now granting the world access to your thoughts, photos and videos. You may delete the post; however, there’s a...

Throwback Thursday: You’ve Got Mail… But Maybe not a Call Apr10

Throwback Thursday: ...

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Remember when mobiles were used primarily for calls (and Snake)? Cells evolved, and WhatsApp, Facebook’s $19 billion acquisition, maybe one of the apps drastically changing the mobile world: wireless plans with no talk and/or text, just data. While it sounds limiting, apps like WhatsApp...

Trending News Monday...

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The news can be as unpredictable as a March Madness bracket. No one in the world—at least no one who filled out a bracket this year—predicted tonight’s National Basketball Championship match-up: Kentucky (8) against UConn (7). As such, this Trending News Monday we’re touching on two...

Wisdom.Applied Wednesday: When the Apps changed the Ads Apr02

Wisdom.Applied Wedne...

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This Wisdom.Applied Wednesday, we’re looking at Apple’s latest release and what it means for the advertising game.     Did Apple even imagine they would drastically change the advertising game when they introduced the iPhone back in 2007? Just two years after its...

Trending News Monday...

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From the Elite Eight dwindling to the Final Four to Opening Day officially being named a non-holiday and from an earthquake that rocked Yellowstone to a Taco Bell ad that rocked McDonald’s, the Twittosphere was an interesting place to visit this weekend. This Trending News Monday, we’re...

Trending News Monday...

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While today is St. Patrick’s Day, shamrocks, rivers and parades aren’t the only news circulating through the airwaves on this Trending News Monday. Check out the headlines below for some of the weekend’s biggest stories. Obama Sends Message to Putin The Ukraine Crisis continues to...

Two Oscar Takeaways ...

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“In this culture, where entertainers and athletes wield such power, it seems only right to me that they try to make their influence a good one.” – Pat Boone Entertaining–a fitting word for the 86th Annual Academy Awards from Ellen’s antics as host and John...