Two For Tuesday: Ads...

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A lot of clutter exists on the Internet. The terabytes of data users submit to the abyss of the World Wide Web seems to expand exponentially—directly proportional to the amount of time users are spending online. The ease with which people can produce content for blogs, websites and social...

Two for Tuesday: Jingles & Branded Pop Songs Apr22

Two for Tuesday: Jin...

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Advertisers use a variety of techniques to leave a lasting impression on consumers, but perhaps none may be as influential as the use of music. Try and think of a recent commercial that didn’t accompany its message with some sort of melody. A musical composition can establish brand...

Throwback Thursday: ...

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Brands constantly alter the way they advertise in order to cater to ever-changing social and cultural norms. Still, despite the rapidly changing world around us, some things never change. For today’s Throwback Thursday, let’s take a look at two ad campaigns that stand the test of...

Wisdom.Applied Wednesday: When the Apps changed the Ads Apr02

Wisdom.Applied Wedne...

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This Wisdom.Applied Wednesday, we’re looking at Apple’s latest release and what it means for the advertising game.     Did Apple even imagine they would drastically change the advertising game when they introduced the iPhone back in 2007? Just two years after its...

Funny Friday: Hilari...

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There’s something special about local commercials. Low production costs, amateur acting and cheesy jokes often place these ads under the category of “it’s so bad, it’s good.” In fact, the commercials we love to make fun of just so happen to be some of the most successful. For...