Wisdom.Applied Wednesday: Branding a Blockbuster May14

Wisdom.Applied Wedne...

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New movies hit theaters every weekend, so who’s to say which films are bombs and which are blockbusters? Obviously, promotion, casting, budget and content (if you don’t have a story or a big name, what’s putting butts in the seats?), play factors, but are...

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Social media should really come with a warning label for some people and brands. Warning: you are now posting something on the World Wide Web. No matter your intention, you are now granting the world access to your thoughts, photos and videos. You may delete the post; however, there’s a...

Throwback Thursday: ...

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“This is the true story of seven strangers picked to live in a house, work together and have their lives taped to find out what happens when people stop being polite and start getting real. The Real World.” Some might call it trashy reality television; others might call it one of the...

Two Perspectives on ...

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Miley Cyrus came into September like a “wrecking ball” and she seemingly “can’t stop”—from her Twerking and notorious VMA performance, to her latest misunderstood music video and recently confirmed split from Liam Hemsworth, Miley has had a constant presence in the headlines. This...

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Sweet Niblets —Miley Cyrus sure isn’t Hannah Montana (or Miley Stewart for that matter). While MTV might be mostly broadcasting reality television 364 days a year, at least they dedicate one to it’s namesake. Last night, the Music Television network hosted their annual Video Music...